How to Optimize Your WordPress website Using a plugin called the Yoast SEO Plugin
What’s up, everyone? today, I'm gonna show you how to optimize your WordPress website using a plugin called the Yoast SEO Plugin. So if you wanna rank on any search engine for your WordPress website using some keywords, keep reading this blog and I’ll show you how to add the Yoast SEO plugin and then give you a quick overview of how to use that plugin so that you can rank on any search engine on the internet.
And this is the website that we’re going to be adding the Yoast SEO Plugin on. If you like this website and you want to redesign your own WordPress website to look like this, go ahead and check out our blog on “How to Make a WordPress Website Using the Elementor Plugin”and we’ll walk you through how to make this website step-by-step, alright?
So the first thing that we’re gonna do to add our Yoast SEO Plugin is go into our dashboard. So go ahead and log in to your WordPress dashboard. And once you’re on the WordPress dashboard, come down to Plugins on the left hand sidea nd hover over that and click on “Add New.”
And once you’re on the Add Plugins page, what we’re gonna do is search for the Yoast SEO Plugin. So type in "Yoast SEO" and go ahead and push “Enter.” And Yoast SEO is probably the most popular plugin there is for SEO or search engine optimization for WordPress websites. So that’s why I’m gonna recommend it to you.
You can see once these search results come up that there are over a million active installations. So you know this is a super popular plugin and that’s why we’re gonna use it because we only use the best. So once you see this, go ahead and click on the “Install Now” button.
Once the plugin is installed, go ahead and click on the “Activate” button. And once the plugin is activated, we should be brought back to the plugins page. And now, you should see it in the list right here.
We don’t really need to go to the Settings, but we can really quickly just to go and check it out. And once you come to this page, you shouldn’t see any problems with the installation.
I do want to note that there is a Premium version of this plugin right over here that you can upgrade to. And this lets you rank for additional keywords or phrases because the free version only lets you search for one key phrase or keyword that you can optimize your different pages for.
And I’ll show you what I mean in just a minute. If you go to their website, which is www.yoast.com, you can see here that there are a bunch of different options for you. So if you want to learn how to SEO, you can sign up for some of their courses or you can check out their additional plugins and all that stuff.
So let’s go back to the WordPress page that we’re adding the Yoast SEO plugin.
How you can use the Yoast SEO plugin
How you can use the Yoast SEO plugin for your different pages and posts. So we’ll just create a blog post together. So I’m gonna hover over Post and click on “Add New.”And once you’re on the Add New Post page, all you have to do is come down to the bottom to the Yoast SEO section and this is gonna show up on all of your different pages and post once you install the Yoast SEO plugin.
This is where you can go to analyze your web pages or your blog post to see if they’re optimized for whatever keyword or phrase that you want to optimize for.
So you can see up here that we have three different tabs and if you have a bunch of different content, then you can just click on the "Readability" tab.
You'll see the analysis and the results that Yoast provides to you about your page, but right now we don't have a lot of content and we don't know what we're searching for or what we’re focusing our keyword on.
So what you would want to do is make sure that you're on the second tab right here and then you wanna type in the keyword or phrase that you wanna optimize for. And when I say “optimize,” I mean what you wanna show up for whenever someone types in a phrase or a keyword in the Google results. Once you do that and once you add some content, then you can come down to the analysis part and see what type of results you have for optimizing your page.
So you can see there’s some stuff I need to improve and some issues that I have right now. So I don't have an image, I need more text, and I don’t have any links and I can add a better meta description and then have some outbound links. And then you can see down here what I'm doing good. So what you want to do with the Yoast SEO plugin to optimize your pages and your posts for your website is you wanna make all of these green.
So you don't want any red buttons and you don’t really want any orange ones.
You want a lot of good results and when you do, you’re gonna have a better chance of having high results on Google or we're showing up on one of the first two or so pages on the Google searches for whatever keywords or phrases that you wanna be optimized for.
You can see that we have this Edit Snippet section or this entire section actually. This is what shows up on the Google page whenever your page shows up in the search results. And you can see that we have a little description right here and then our Site Title and the Blog post and all that stuff.
If you wanna edit any of this stuff, what you wanna do is click on this button and you’ll get this popup section right here. And this is where you can put in your meta description, you can change your site title and all that stuff, okay?
So back on the page that we just installed the Yoast SEO plugin on, what you wanna do is again add the keyword that you wanna optimize for and then make sure that you type in your content over here. And then you can come down to the bottom and see the results of the analysis that Yoast does to see if you optimized your page correctly. And if you wanna focus on more than one keyword, what you wanna do is just come up here and click on “Add keyword.”
And you'll get this popup to go to the Yoast SEO page. You can upgrade your plugin to the Premium version, so you can actually focus on five different keywords or phrases instead of one. With the free plugin that we're using,we can only focus on one keyword or phrase at a time, okay?
If you're wondering how Google knows to search a website, the good thing about the Yoast SEO pluginis it creates a sitemap for Google to know that you have a bunch of different pages and posts.
So I can go to this sitemap really quickly just to show you. If I type my URL, “/sitemap.xml, you can see that Yoast SEO has generated this XML Sitemap and it has all my different pages and posts and everything that I’ve created for my WordPress website.
Google will see this sitemap and it will start crawling my website. And then it will see all of my content. If I optimize my pages and posts correctly, then I’ll show up on different search results for certain keywords, okay?
So that's how you use the Yoast SEO plugin, and that's how you can optimize your WordPress website. So if you have any questions about the Yoast SEO plugin or some additional questions about SEO, I can try to help you. The Yoast SEO plugin is what you need to really know and understand what it’s gonna take to optimize all of your different pages and posts.
So if you like this blog, give it a big thumbs up. Make sure to subscribe because we're always coming out with good content just like this. If you have any questions, leave them in the comment box below. Thank You.